Building a website yourself - are you sure you can afford it?
Building a website is not about creating a business card, and this is something we need to realize. Nowadays, a website is an important marketing tool. For this reason, companies should make sure that the site meets their standards, and on top of that is consistent with their other materials, as it will have a significant impact on the image and, in part, the perception of the company.
With this in mind, startups should realize all the more the importance of a website - after all, online communication channels will be the main source of “traffic” to the company.
So is it worth creating a website using your own team. It depends. If you have a team that includes a Web Designer who creates good interfaces, and a developer who will take care of the execution and speed of the site, it's worth it! There is a high probability that the project will be even better than a potential agency's workmanship, due to the knowledge and resources the team already has. There is only one problem - will this be the best use of their time and skills?
Delegate the execution of the site to an external company
In most cases, this will be the right move - a large number of companies don't have the right team of experts when it comes to creating a website for real results. Another reason is what I mentioned earlier - even if the team is there, was it hired to create the site or work on another product? Especially in a startup, time is scarce, so it makes sense to allocate resources wisely. Hiring new employees, just for the site misses the point. Why? The cost of recruiting and hiring will exceed the cost of having an outside company make the website, and on top of that, the offer in many cases will be less favorable.
Choosing an outside company also ensures that our project will be handled by a team of experts, which, at a lower price than hiring, brings financial benefits.
Summary
If you have access to the right team, it's worth making the site yourself, but if you don't have such access, consider delegating the design and development of the website to an outside company. For example, you can entrust it to us - at knm we have a track record of successful projects, and we guarantee that we will handle your website (and more) with full commitment! Contact us, because it's a shame to miss the opportunity 😉.